Lift
Project the uplift from Operate.
Enter current revenue, ad spend, and ROAS. See projected lift over six to twelve months versus baseline, with the operating levers Ecomma would pull.
Window
Brand maturity
Projected lift+15%
New monthly revenue$553K
New ROAS2.5x
Net add$218K
$480K$553K
Media efficiency+0.4x ROAS
Reallocation and creative velocity
Conversion+13%
Site, post-purchase, retention
Cost and supply+4 pts margin
Supplier renegotiation and 3PL
Media buying
Creative analysis
Conversion rate
Email and retention
Cost and supply
Pricing and promo
Before this becomes a recommendation
- Ad account review
- Creative and offer history
- Inventory and fulfillment constraints
- Retention and cohort data
Operate projections are scenario planning until real account data is reviewed.